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Insurance

Adviser explores what it will take to engage consumers

Monday 27th of November 2017

Upmeet Sodhi, an adviser at Mutual Solutions, is doing a master’s thesis through Massey University on the optimum premium discount percentage to encourage policyholders of life and health insurance companies to increase their physical activity and to promote sharing of their activity information with insurers using fitness trackers.

Sodhi said about 30% of insurance companies around the world offered discounts to people who used activity trackers and showed consistent levels of activity.

“But not many people engage, maybe because whatever they are offering is too little or too vague.”

Sovereign in New Zealand offers benefits to people who use activity trackers through its Healthy by Sovereign programme.

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