The new-client conveyor-belt is broken
Financial advisers often help clients that have a little bit of existing insurance but need more. They pick up clients that have frequently purchased some life insurance earlier.
Advisers take these clients, educate them, and expand the range of cover that they have considerably. These clients were typically initially clients of a lender strongly suggested that they have some form of insurance cover on borrowing.
For some clients, their car dealer, offering some very poor value-for-money credit protection cover – was their entry-point to the world of insurance.
The second point on the conveyor-belt to better cover may have been applying for a home loan. Some skipped straight to that point.
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