Are model portfolios an idea that is transferable to insurance?
In the investment world model portfolios are a common way to quickly and easily translate a strategy from the general situation to a specific one.
A portfolio approach for difference situations (combinations of risk tolerance and investment time-horizon) are developed and tested extensively.
Advisers then do more to familiarise themselves with the solution suitability and methods for assessing which portfolio options are most applicable.
The insurance advice world tends to have a more individualised approach – both considering the individual client and the individual adviser - to recommending the ideal cover mix.
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