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Insurance

Fidelity aims for sustainable commission structure

Adrian Riminton
Friday 19th of March 2021

The new structure is designed to be simple and transparent, chief distribution officer Adrian Riminton says. But it is also about creating s sustainable model for the company.

Like Partners Life, Fidelity is using a score sheet to set commission levels. The three factors in its matrix are persistency (60%), in-force policy count (30%) and conversion rate (10%).

Advisers are scored in five bands across these three metrics.

A weighted score is then calculated and these correspond to four commission bands. The lowest commission is 150% and the highest 240%, with intermediate bands of 180% and 210% (see table below).

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