Opinion: Survey seeks to remove mystery
FundSource executive chairman David van Schaardenburg responds to critisims about Consumer's review of managed funds.
Friday, July 20th 2001, 9:51AM
Consumer have taken a positive stance on the suitability of managed funds for the broad populace. From this acceptance they are seeking to decipher some of the mystery (to the non-expert investor) that shrouds a diverse, and to many complex, industry.
Due to the nature of its target audience, Consumer have sought to provide a brief yet transparent and objective overview of the managed funds industry at a point in time. In seeking to obtain wide appeal with limited space to present related information, it doesn’t take a rocket scientist to work out that there are likely to be some imperfections as compared to the analyses that an expert fund researcher could achieve.
The pertinent question for survey critics is;
"In reviewing the managed funds industry, are Consumer improving the broad public’s understanding of it, or are they, through their limited analyses, delivering inappropriate and misleading information?"
We believe Consumer in its managed funds survey has made a considerable effort to work with the industry rather than ignore it. We also are of the view that Consumer’s work provides more credibility to managed funds and therefore may indirectly foster both advisory and managed funds industry growth. FundSource is pleased to work with Consumer in this process for the wider industry benefit.
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David van Schaardenburg is the executive chairman of managed funds research house FundSource. FundSource did the research for the Consumer article.
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